Online surveys can be used to achieve many objectives, from engaging audiences and driving website traffic to collecting valuable insights from target audiences – be it customers, prospects or industry peers. And, these days, creating an online survey is a fast and easy process, especially when using popular tools like SurveyMonkey or Kwiksurveys. But do […]
Three Tips for Creating More Effective Surveys Read More »
In my December blog post, I predicted that 2014 would be the year of the great marketing U-turn. My third of three predicted trends was that we’d become more successful at using marketing automation to move prospects through the sales funnel, and I promised to write more on that later. Here goes. As Carabiner takes
Congratulations! It’s mid-January and you made it not only through the holiday rush, but also survived the impact of re-entry after the long winter break. And now, the entire 2014 content calendar is staring you in the face. What are you planning to put on it to engage customers and prospects over the next 12
B2B Content Calendar Planning: Let Thoughtful, Fun Ideas Be Your Guide Read More »
Outside of client related activities, I spent a large portion of 2013 dedicated to the creation of our agency’s first intranet. We’ve grown significantly over the last few years and day-to-day tasks – things like sharing files and locating forms – had begun to impact productivity. As our circle grew, it was becoming increasingly more
New Year, Better Organization: Does Your Business Need an Intranet? Read More »
