Not that long ago, press releases were considered by PR professionals to be passé, particularly in our digital times when news can be disseminated over social channels. But nearly as quickly as they became unfashionable, press releases experienced a resurgence. Why? One big reason is that they’re considered to be credible information sources—something vital in […]
The Ongoing Power of the Press Release Read More »
No lie—marketers create a lot of content. But do you ever wonder if that great blog post you wrote gained traction with as many people as it could have? Think about it: the post runs once and then disappears forever into the blog archive. Perhaps it’s time to repurpose that same content in different ways
4 Resourceful Ways to Repurpose Content Read More »
We are firmly planted in the digital age, with email, social channels, websites, and online advertising a mainstay of the marketer’s toolbox. It’s been this way, really, since the early 2000s ushered in high-speed Internet (half of all Americans had broadband by 2007) and people began spending more and more of their business and personal
Why Traditional PR Is Coming Back in Vogue Read More »
Spring is the time when we think about starting off with a fresh, clean slate. This is why we’re revisiting one of our most popular posts ever, which relies on wisdom from organizing consultant Marie Kondo to help marketers “spring clean” their tactics and tools. Originally posted 3.7.19 Spring is finally here! For some reason,
How to “Kondo” Your Marketing: Declutter, Refresh, & Reenergize Read More »
When you create a PowerPoint presentation, you want your slide deck to be as professional looking and engaging as possible. After all, your brand and company image are in the spotlight. We’re sharing six easy tips to help your next presentation shine.
6 Tips for Building Better PowerPoint Presentations Read More »
What do New Year’s and spring have in common? They’re both times when we think about starting off with a fresh, clean slate. This is why we’re revisiting one of our most popular posts from earlier this year, which relies on wisdom from organizing consultant Marie Kondo to help marketers re-energize their marketing toolbox. Good reading before the new year.
How to “Kondo” Your Marketing: Declutter, Refresh & Reenergize Read More »
There’s a reason Millennials are nicknamed the “Selfie Generation” and the “Always-On Generation.” They’re by far the most digitally connected group our nation has ever experienced. As marketers, how do you reach and engage them? Read our blog to find out.
Millennial Marketing: 4 Tips for Engaging Our Most Connected Generation Read More »
Our firm is celebrating its 15th year in operation this month! In honor of this milestone, we can’t help but think of the future. Check out our latest blog highlighting 5 trends that will impact how we do business and how we market products and services in the coming months and years.
Future Watch: 5 Trends That Will Impact How We Do Business Read More »
In celebration of our 15th anniversary, join us as we take a trip down memory lane. Check out our infographic to see the tech milestones and pop culture events that took place the year our agency was born.
Carabiner Communications Celebrates 15 Years: An Infographic Read More »
There’s no end to the things companies can do to make a positive social impact. But where do you begin? For most, it’s as simple as integrating social responsibility practices in your organization. Find out how you can get started with our three quick tips.
Why “Doing Good” Is Good for Business Read More »
