In the British town where I grew up, there’s a well-known story about how a young boy helped to get a double-decker bus unstuck from under a railway bridge. The driver didn’t realize the bus was too tall to pass under the bridge, and so he got the vehicle really lodged in there. Engineers were […]
Out-of-the-Box Thinking: Why Creativity is Vital for Business Read More »
4 Ways to Create More Meaningful Online Interactions
These days, our business interactions have shifted almost exclusively to the digital environment. Here are 5 things you can do to make your online communications more meaningful.
Creating More Meaningful Interactions in a Virtual World Read More »
Another successful TAG Summit is in the books. Find out who made this year’s list of the Top 10 Innovative Companies in Georgia, and learn about the trends and insights that caught our attention.
TAG Summit 2020: Engage, Innovate, and Transform Read More »
Should You Consider Working with an Industry Research Firm?
Technology B2Bs can benefit from working with industry analysts in several ways, but paid relationships can be expensive. How do you know if these relationships are right for you, and what are the best ways to get optimal results?
The Why and How of Analyst Relations Read More »
When you create a PowerPoint presentation, you want your slide deck to be as professional looking and engaging as possible. After all, your brand and company image are in the spotlight. We’re sharing six easy tips to help your next presentation shine.
6 Tips for Building Better PowerPoint Presentations Read More »
Did you know that video marketers get 66 percent more qualified leads per year? Still, many businesses are concerned that video production falls outside their budget. While it’s true that professional videos can be costlier than static content, they can also be more affordable than you might think.
If You Don’t Have Video in Your 2020 Marketing Plan, You Might Be Missing Out Read More »
What do New Year’s and spring have in common? They’re both times when we think about starting off with a fresh, clean slate. This is why we’re revisiting one of our most popular posts from earlier this year, which relies on wisdom from organizing consultant Marie Kondo to help marketers re-energize their marketing toolbox. Good reading before the new year.
How to “Kondo” Your Marketing: Declutter, Refresh & Reenergize Read More »
There’s a reason Millennials are nicknamed the “Selfie Generation” and the “Always-On Generation.” They’re by far the most digitally connected group our nation has ever experienced. As marketers, how do you reach and engage them? Read our blog to find out.
Millennial Marketing: 4 Tips for Engaging Our Most Connected Generation Read More »
If you’re a business executive—or a part of any kind of business—having a LinkedIn profile is basically a requirement, and it should be. The social platform dedicated to business networking now has 630 million members, including 90 million senior-level influencers and 63 million decision-makers. To attest to the platform’s importance, studies show that 80 percent
5 Tips for Getting More from LinkedIn Read More »
Do you find networking with a room full of strangers to be nerve racking? You’re not alone. So how do you relax and make successful connections? Check out our 5 tips to make sure you’re getting the most out of your networking events.
5 Tips for Better Social Networking Read More »
