Suzanne Moccia

Suzanne offers over 25 years of corporate and agency technology marketing experience. As vice president, she leads account teams and helps clients create integrated marketing strategies that include messaging, content development, branding, social media, demand generation initiatives, and more.

Client Spotlight: Sonic Identity Experts Sixième Son

Client Spotlight: Sonic Identity Experts Sixième Son

A sonic identity is a brand’s secret weapon, one that more and more brands should consider implementing. Suzanne Moccia, VP at Carabiner, sat down with Michael Boumendil, the world’s foremost expert on sonic branding and founder and CEO of Sixième Son.   Combining his talents as a musician, composer, and brand strategist, Michael guides clients in […]

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Creating Stronger Connections with Customers and Delivering an Outstanding Customer Experience

What do you really know about your customers? Not just as buyers of your products or services, but as people? Looking beyond demographics, job titles and purchase history, you can weave together a broader customer profile that helps inform marketing messages and customer service, just for starters. Gathering more in-depth customer information may require a

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“I’ve Got News!” Series: How to Select and Use a Wire Distribution Service for Press Releases

Our friends at Venture Atlanta invited us to submit a guest blog series to break down the options available to marketers for wire distribution services. Our posts are now up and we invite you to visit their site for tips and best practices. In Part One, we compare paid versus free distribution services and provide

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