January has long been synonymous with fresh starts and health resolutions. But the “new year, new you” mindset is playing out differently now than it has in years past. Consumers are no longer relying solely on annual checkups and reactive treatment plans. Instead, they’re embracing a more proactive, personalized, and data-driven approach to health. At […]
A New Year For Smarter, Tech-Enabled Healthcare Read More »
The COVID-19 pandemic made especially clear the need for telehealth services that can be used to care for people outside of traditional healthcare settings, such as hospitals and physician offices. A cousin of telehealth, remote patient monitoring (RPM) is particularly useful in the daily management of chronic diseases such as hypertension, COPD, diabetes, obesity, and
Improving Healthcare Outcomes and Lowering Costs Via Remote Patient Monitoring Read More »
When marketing medtech solutions – and medical devices in particular – it’s important to consider key factors that can be more of a challenge than marketing other types of technology products and services. Read to find out the four things you need to know about the niche world of medical device marketing.
4 Things to Know About the Niche World of Medical Device Marketing Read More »
