To be competitive, companies of all sizes invest in external public relations to build brand reputation, establish thought leadership, and…
The art of effective communication holds power, and the press release remains a tried-and-true method for disseminating news and capturing…
Hard to believe it’s January—and for many of us, time to compile a new marketing plan to guide activities and…
When it comes to understanding your market, research is vital. While you may have some pretty solid assumptions about who…
We’ve touted before the benefits of press release dissemination. Not too long ago, releases were considered a thing of the…
We all pretty much understand by now that video is a desirable component of a marketing strategy. Such content is…
There is a common misconception about what media relations is and what it entails. While social posts, news releases, and…
Unless you’ve been hiding under a rock for the last 15 years, you’re probably not surprised by this statement: Social…
Pardon us as we toot our own horn! We’re pleased to announce our #7 ranking on Atlanta Business Chronicle’s 2022…
In part one of this post, we introduced the concept of credibility marketing. This is something that is becoming increasingly…