While influencer marketing has been big in the consumer world for a while, it’s also on the rise in B2B…
There is a common misconception about what media relations is and what it entails. While social posts, news releases, and…
The holidays are an ideal time for communicating your gratitude or well wishes for a joyful season to your clients,…
In my discussions with marketers about their content plans and lead generation strategies, I find that many ask generalities about…
Year over year, use of video among B2B U.S. companies is steadily climbing. The 2015 B2B Content Marketing Benchmarks, Budgets…
I recently saw a fantastic infographic that illustrates how video is becoming an exploding medium for b2b marketers in 2015.…