The use of Generative AI in content creation is becoming prevalent—which makes sense as it’s an undeniably powerful tool for…
In the vast landscape of digital marketing, landing pages are the gateways to conversion, pivotal touchpoints where potential customers make…
Among the myriad factors influencing purchases, habits stand out as a key driver. By habits, we mean the ingrained behaviors…
A sonic identity is a brand's secret weapon, one that more and more brands should consider implementing. Suzanne Moccia, VP…
In our digital age, content marketing has become a core part of any successful business strategy. In fact, 50% of…
March means more than the start of spring and college basketball—it is also Women’s History Month. On a personal level,…
According to the Urban Institute, the number of Americans 65 and older will more than double to reach 80 million…
April 11 marks the 2nd annual EDDIE Awards, an event hosted by Synergies Work that recognizes and celebrates entrepreneurs with…
Late last year we passed the four-year mark since the arrival of COVID-19, a sober event that reshaped our world…
“Help, I’ve been newsjacked!” Likely, you won’t ever make that cry on a darkened street corner since newsjacking isn’t something…