PR & Marketing

Cupboards, Old Dogs and the Decade That Flew By

When I emigrated from England to America in the early ‘80s, I found that some of the sayings my mom…

12 years ago

Infographic: Celebrate a Decade of B2B Marketing and PR Evolution

Cue the birthday party horns. Let the balloons fly. Light the candles on the cake. Carabiner Communications is celebrating its…

12 years ago

“Messaging” Didn’t Die; It Went Direct

Marketers today have unprecedented, direct communication channels to prospects and customers that have come to dominate messaging. We tell our…

12 years ago

Three Tips for Mastering the Art of Storytelling in the Digital Age

There’s a big difference between a direct product pitch and what we at our agency refer to as “storytelling.” The…

12 years ago

Three Reasons Why You Should Optimize Email Marketing with Video Now

Today Kathy Cabrera, the founder of Red Clip Video, an affordable video production company that operates as a strategic multi-media…

12 years ago

Even Geeks Take a Pass on Google Glass

In our May issue of the Carabiner Communications newsletter, we feature a number of articles alongside Peter Baron’s recent blog…

12 years ago

Avoiding Online Image Copyright Issues

We all know that images – photos, graphics, even animated GIFs – can significantly up the appeal of websites,blogs and…

12 years ago

Hands-on Science Laboratory at Georgia World Congress Center

If you’re like most people, your most vivid memory of science class in high school is dissecting a frog. For…

12 years ago

Is Media Relations a Dying Breed?

We are often asked this question here at our agency, particularly by our clients who are budgeting their PR and…

12 years ago

Three Tips for Creating More Effective Surveys

Online surveys can be used to achieve many objectives, from engaging audiences and driving website traffic to collecting valuable insights…

12 years ago