Open. Click. Bounce

What do your email marketing metrics say about your newsletter's success? Are you average? Above average? It seems there’s always room for improvement. In our latest newsletter, we share eight tips to help marketers improve their eNewsletter performance, as well...

How Well Does Your Agency Listen to You?

Just recently, I was in the market for a new car – or more specifically, a “new to me” car: a used, slightly older model BMW convertible. I’d been daydreaming about owning one for a while and being my thrifty self, decided a previously owned one was a more...